The farming out of CW’s Sunday nights
The CW, home of Gossip Girl, realizes it can’t pull off the same feat it does with our beloved Gossip Girl for their Sunday night programming so they’re bringing in Media Rights Capital (MRC).
So what kinds of shows did MRC come up with? It’s a credible, if not earth-shattering, roster. Or at least it seems to be based on the program summaries, which is all we have at the moment. “Valentine Inc.” is a one-hour comedy/drama about a matchmaking company, while “Easy Money” is described as a “quirky family drama” about the loan shark business. “Surviving Suburbia” is a traditional family sitcom (does the title give too much away?). “In Harm’s Way” is a half-hour reality show about people doing dangerous work — a concept that has been, one might say, well vetted in advance by many other similar-sounding series.
The farming out of CW’s Sunday nights - Los Angeles Times
Tags: thecw, cwtv, media rights capital, tv show outsourcing